Welcome to Substantium

We are starting up in beta. What we are selling is a “by invitation only” group of consortium of thinkers with substance, in that only our authors will have access to conversations and relationship-building with the other authors in the group. Our vision is to provide you with access to each other to share ideas and contacts to build a stronger network of powerful thinkers. Yes you can self-publish elsewhere, but no other publishing platform will be helping to facilitate these relationships.

By publishing through Substantium, we make it easy for you to become an author by getting your titles onto the retail channels, and get paid royalties quarterly.

 

FAQs

Can I repurpose this content in other places?
By agreeing to publish on Substantium, the authors can’t take their same title and get it printed for sale anywhere else but with us. The one contract and T&Cs covers all forms of distribution, including digital and print. You are signing with us to distribute a body of work, and although we don’t own the content, you are agreeing to distribute that content through us, regardless of the format.

What marketing promotion is included in my contract?
The extent of marketing that Substantium will provide is driving traffic to the Substantium platform as a whole, although we reserve the right to use the author’s content to help promote the platform. To help with content marketing, we ask that each author provide 20 quotes from their eBook to promote the eBook title via the @substantium Twitter account as a part of the final distribution process.

What is the timing to review my eBook proof?
Once files are submitted, there is a 10-15 business day turnaround

What if there are typos after my eBook is published?
If typos come to light after the eBook is published, we’ll need to make the changes to the ebook files and redistribute to the various retailers. The cost is quoted on a custom basis depending on the amount of revisions that need to be made.

Can I add videos after my eBook is published?
No

What is the best way to submit corrections to my eBook?
Due to the nature of reflowable books, page numbers vary from device to device and from user to user. The best way for authors to let us know what corrections should be made is to include the surrounding text and the chapter/section of the edit. For example:
Chapter 1:
Change “the little brown fox” to “the small brown fox”

Will I be able to get Promotional/Free eBook copies of my eBook?
Authors can send out the finalized ebook files with viewing instructions to potential reviewers or provide a book code that expires 4 weeks from the date it is requested. Authors receive a total of 50 iBooks free-download codes. They expire 4 weeks after they are generated – so we recommend only requesting as many as you need at the moment. 

How do I get an ISBN number?
You will receive an ISBN number as part of the Substantium distribution/production process.

What are keywords?
Keywords increase your book’s visibility in the retail channels. They are search words or phrases that potential customers might use when looking for books. Please separate keywords and phrases with commas.

Once my final ebook is approved, how long will it take to be distributed to the retailers?
On average, titles go live:
  • in the Apple iBookstore after 1-2 business days
  • in the Amazon Kindle store after 2-3 business days
  • in the Barnes & Noble store after 10-15 business days for standard ebooks, 15-20 business days for enhanced ebooks
  • in the Google Books store after 3-5 business days
  • in the Kobo Books store after 3-5 business days
  • in the Blio store after 5-10 business days

I see that the retail site is selling my book at a discounted rate. Will that affect me financially?
Amazon and other retailers discount as they wish, but still pay royalties to the author at full list price for every download.

When the retail sites run promotions for my book, are you able to provide me with a heads
up so I can help promote the book?

Unfortunately the retail sites do not notify us of sales. As a self-publisher, we recommend monitoring the sites every few weeks so that you are able to promote any deals happening in the retail channels.

If a person does not have iBooks and does not have a kindle, what other options do they have to buy other formats?
Amazon has reading apps for desktop platforms and a browser reader: http://www.amazon.com/gp/help/customer/display.html?nodeId=200783640

Barnes & Noble has several apps:
http://www.barnesandnoble.com/u/Getting-Started-NOOK-Reading-Apps/379003552/

Apple enables desktop reading through their Mavericks OS: http://support.apple.com/kb/HT5953?

 

Preparing your eBook

  • Your up to 30,000 word manuscript should be submitted in a MS Word document. The order should be indicated as you want it to appear in the eBook (headlines, subheads, body text, pull quotes, footnotes, etc.) A table of contents will be automatically generated from section titles that should be formatted as a “title” style. Web page links can be hyper-linked directly into the text of the Word document.
  • For images, denote clearly in the Word doc where each image should be placed. Use the filename of each image and then highlight the name so that it stands out.
  • High resolution images must be submitted separately as individual RGB profile, PNG or JPG formats and clearly labeled with the page number indicated in the name of the image file.
  • You may also choose to include up to 12, one-to-three minute videos or audio files with your eBook. Please denote clearly with the name of each video/audio files matching its file name highlighted within the text.

eBook Sections

  • Thank you/Acknowledgments (optional)
  • Table of Contents (auto-generated)
  • Forward (optional)
  • Up to 30,000 words
  • Resources (optional)
  • About the Author
  • Any other custom sections

 

Submitting your eBook

Upload your final Word document and high resolution PNG or JPG image files into the designated box.com folder assigned to you by your account manager.

For Self-Designed eBook Covers

  • Save cover images as PNG or JPG files
  • Dimensions of 1600×2400 pixels is recommended
  • Use a high-resolution image whenever possible

Substantium eBook Cover Design Process

  • Brief consultation with author
  • Three stock images will be selected by a Substantium designer and placed into the cover templates
  • Of the three choices, the author selects one
  • If none of the cover options are chosen, the author must supply a cover image 

eBook Images

  • Save all images as PNG or JPG files
  • Remove spaces and special characters from file names
  • Color must be RGB
  • JPG images set at 10 quality
  • Do not add transparency to PNG files when saving. No alpha layers
  • Size images as 600×800 pixels to preview full screen on most devices
  • Do not exceed 10MB per image
  • Note that images will preview at full width of device screen or eBook reader

eBook Videos

  • One black frame at the beginning and end
  • MP4 file extension. H.264 compression. Baseline format profile.
  • Frame size recommendation of: 640 x 360 pixels, 16:9 aspect ratio or 640 x 480 pixels, 4:3 aspect ratio
  • Audio encoded at 320 kbps (recommended)
  • Do not exceed 70 MB per video
  • Preview (Poster) Images:
    – Every video must have a static preview or poster image.  Tip: Enlarge video on screen and take a screen shot of the video frame.
    – Save your poster images as PNG files
    – Use the same dimensions as your video

eBook Audio

  • MP3 file extension
  • AAC compression
  • 320 kbps recommended
  • 8-48 kHz sampling rate
  • Stereo

Manuscript Document

  • Format your section titles with Microsoft Word’s default “Title” style (Format>Style>Title), then you may change the font to whatever font you’d like to use in your eBook.
  • Place file name of where images go exactly into your text document. Match the file name of the high resolution image submitted separately. Your high resolution images with the same label will be imported in their place within the Word document.
  • Save any tables created in Word as images.
  • Do not add headers, footers, page numbers, and a table of contents. These items will be added by Substantium during layout.
  • Divide Word documents larger than 70 MB into 2-3 smaller files.Tip: To avoid large document file size, make sure you are placing low resolution images into the Word document.

 

Reviewing your eBook

You will be given an epub and a mobi file to review your eBook. epub files are readable on most devices. mobi files are readable on Kindles. Here are some important tips for giving feedback and making changes:

  1. Reference the actual text of the ebook as specifically as possible. Do not use page numbers in reflowable ebooks. For example: Chapter 1
    Change “the small brown fox” to “the large brown fox”
    Add 1 line of space above “In conclusion, the clowns…”
  2. In reflowable ebooks, page numbers vary from device to device and will change depending upon the screen size and text size. Providing page numbers is not as helpful as referencing the text.
  3. If you encounter any formatting or styling issues, let us know which device you’re using. This can help us reproduce and troubleshoot issues.
  4. Screenshots are very helpful.
  5. If you have numerous changes to the text, you can edit the original manuscript in Microsoft Word. But be sure to turn on “Track Changes” though so that we can see where the text has changed.

Submit all changes in a Word doc to the box.com folder that your Substantium contact has supplied for you. It’s best to number these docs so that we can keep track of review rounds.

How to open eBooks on devices

Kindle
You can manually transfer the ebook file to your Kindle. Please note that audio/video will not play in ebooks sideloaded onto Kindles.*

  1. Download the mobi file.
  2. Connect the Kindle to your computer.
  3. The Kindle will load as a storage device called “kindle” on the Desktop (Mac) or My Computer (PC).
  4. Open the folder called “documents” located inside the “kindle” storage device.
  5. Drag and drop the mobi file to the “documents” folder on your Kindle.

*To access audio/video content on the mobi file, use Kindle Previewer on your computer.

On an iPad, iPhone, & iPod Touch
This ebook can be read in the free iBooks app. Not all iPhones/iPods come pre-installed with iBooks. If you are on an iOS device, please download the iBooks app for free. If you are on your iOS device:

  1. Download the epub file from your email.
  2. You will be redirected to Safari while the file downloads.
  3. When prompted, select “Open in iBooks.”

If you are viewing an enhanced title or on your Mac with OS X 10.8 Mountain Lion or lower:

  1. Download the epub file to your computer.
  2. Drag the epub file from your computer to iTunes.
  3. Connect your iPad, iPhone, or iPod Touch to the computer with a USB cable.
  4. In iTunes, go into the “books” section and drag the ebook file to your iOS device.
  5. You’ll be able to open the ebook in the iBooks app.

IMPORTANT: If you are testing epub ebook files currently in production:

  1. iOS devices cache CSS. Before downloading an updated epub, delete the old epub from your iBooks library and switch your device off and on again. You may not see updates otherwise.
  2. You should use the iBooks app to view enhanced content (videos, audio, etc). These elements will not play in other e-reading apps on iOS devices.

On a NOOK
Only NOOK Color and NOOK Tablets will play audio/video in ebooks. Turn on Publisher Defaults before starting your ebook.

  1. Download the epub file.
  2. Connect the NOOK to your computer and access it in Finder.

(Mac) or Windows Explorer (PC)

  1. Locate the folder: My Nook > My Files > Books.
  2. Drag and drop the epub file to that folder.
  3. Search your NOOK Library for the ebook’s title.
  4. Turn on Publisher Defaults.
  5. Tap on the ebook’s page. A pop up menu will appear.
  6. Click the text button.
  7. Switch on the Publisher Defaults.

On an Android
Androids will not play audio/video in ebooks.

  1. Download the epub ebook file to your Android device.
  2. Install the Aldiko Book Reader app for free.
  3. In the Aldiko app, go to “Files” > “Download” > find the epub file > “Import.”
  4. Tap on the screen > Tt > “More” > Uncheck “Advanced formatting.”

If you prefer, you can download the Amazon Kindle app for Android and read the mobi ebook file there.

On a PC
In order to read an ebook file on your computer, you must have a reading app installed. We recommend Adobe Digital Editions*, available for quick and free download.
1. Download Adobe Digital Editions for free.
2. Download the epub ebook file to your computer.
3. Double click the file to open in Adobe Digital Editions.

*Audio/video elements will not play on Adobe Digital Editions. If you’d like to play audio/video embedded in the ebook on your computer, use Kindle Previewer 

On a Mac
In order to read an ebook file on your computer, you must have a reading app installed. We recommend using the iBooks app if you have OS X 10.9 Mavericks installed. We recommend using Adobe Digital Editions if you are working in an earlier OS.*
If using OS X 10.9 Mavericks

  1. Download the epub ebook file to your computer.
  2. Double click the file to read in iBooks.

If using OS X 10.8 Mountain Lion or older

  1. Download Adobe Digital Editions.
  2. Download the epub ebook file to your computer.
  3. Double click the file to open in Adobe Digital Editions.

*You can see which version of OS X you’re using by clicking on the apple on your desktop’s upper left corner and selecting “About This Mac.”
**Audio/video elements will not play on Adobe Digital Editions.

Kindle Previewer
You can use Kindle Previewer to access audio/video content in an ebook from your desktop. It is also recommended for testing multimedia-enhanced mobi files.If on a Mac computer, use Kindle Previewer for Mac:

  1. Download the mobi file.
  2. Install Kindle Previewer for Mac for free.
  3. In Kindle Previewer, go to File > Open Book > select the mobi file.
  4. Go to Settings > Set Default Device Mode to see how the ebook looks on different Kindle devices.
  5. If you’d like to access embedded audio/video, follow the advanced instructions for Mac:
  1. Download FFmpeg for Mac.
  2. The file is just called ffmpeg. Move it to somewhere on your Mac where you’ll be able to find it again.
  3. In Kindle Previewer, with the ebook already open, go to Devices > Kindle for iOS
  4. Go to Utilities > Transcode > Set FFmpeg path.
  5. Use the Browse button to navigate to the folder that you moved ffmpeg to. (You just need to select the folder that ffmpeg is in. You won’t be able to select ffmpeg itself.) Click Open and then click Ok.
  6. Go to Utilities > Transcode > Transcode Automatically. Now Kindle Previewer will transcode your video whenever you press the blue play button on the poster image (this may take some time).
  7. Once a video is done transcoding, click the blue play button again. Your video will open as a separate window in your default video player.

If on a PC computer, use Kindle Previewer for Windows:

  1. Download the mobi file.
  2. Install Kindle Previewer for Windows for free.
  3. In Kindle Previewer, go to File > Open Book > select the mobi file.
  4. Go to Settings > Set Default Device Mode to see how the ebook looks on different Kindle devices.
  5. If you’d like to access embedded audio/video, follow the advanced instructions for PC:
  1. Download FFmpeg for Windows.
  2. The file is just called ffmpeg. Move it to somewhere on your PC where you’ll be able to find it again.
  3. In Kindle Previewer, with the ebook already open, go to Devices > Kindle for iOS
  4. Go to Utilities > Transcode > Set FFmpeg path.
  5. Use the Browse button to navigate to the folder that you moved ffmpeg to. (You just need to select the folder that ffmpeg is in. You won’t be able to select ffmpeg itself.) Click Open and then click Ok.
  6. Go to Utilities > Transcode > Transcode Automatically. Now Kindle Previewer will transcode your video whenever you press the blue play button on the poster image (this may take some time).
  7. Once a video is done transcoding, click the blue play button again. Your video will open as a separate window in your default video player.